We’ve all been there, in countless ideation meetings. Someone takes the floor and proceeds to spout high-level jargon for 20 minutes, without ever really getting to a point. Did they mean to bore you to tears? Probably not. Does it demonstrate deep understanding of marketing concepts and trends? Maybe. Does it successfully cause the room […]
March 22, 2020, is a day that will live in infamy for many Greater Cincinnatians. For weeks, we’d watched as large cities locked down and local COVID-19 cases ticked up. That day, it finally hit home. No gatherings. Essential trips only. Grocery shortages. Plexiglass, masks, and hand sanitizer everywhere. We couldn’t know how far-reaching the […]
All companies need a way to promote their products online, and cannabis providers are no exception. But the rules for advertising CBD remain hazy at best—pun intended. Several factors can impact your ability to advertise on traditional outlets like Google and Facebook, and they’re constantly evolving to meet the needs of online consumers. When we […]